Build a Better Data Strategy
Data is one of the most valuable assets in any organization. It can be used to drive business decisions and business processes, improve productivity, increase revenue and create better customer experiences. As such, data strategy is a key component of organizational success. However, many challenges come with implementing your data strategy successfully.
Data strategy should be tied to business goals if it is to move the needle on business performance. Defining a business objective-focused data strategy is perhaps the most important step to winning the support of senior leadership for transformation plans.
Of course, there is no standard blueprint for a successful data strategy. Each chief data officer (CDO) must create one based on their organization’s unique circumstances.
This playbook is designed to help by providing practical insights into the key elements of data strategy from the perspective of the senior data and analytics leaders that we interviewed to create it.
Data is one of the most valuable assets in any organization. It can be used to drive business decisions and business processes, improve productivity, increase revenue and create better customer experiences. As such, data strategy is a key component of organizational success. However, many challenges come with implementing your data strategy successfully.
Data strategy should be tied to business goals if it is to move the needle on business performance. Defining a business objective-focused data strategy is perhaps the most important step to winning the support of senior leadership for transformation plans.
Of course, there is no standard blueprint for a successful data strategy. Each chief data officer (CDO) must create one based on their organization’s unique circumstances.
This playbook is designed to help by providing practical insights into the key elements of data strategy from the perspective of the senior data and analytics leaders that we interviewed to create it.