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Anne Ratcliffe

Anne Ratcliffe

Global Business Executive, Unified Governance & Integration, IBM Data & AI

With over 15 years experience in Master Data Management & Data Governance, Anne works with customers and partners worldwide to address strategic initiatives around MDM, Data Quality, Data Governance, Big Data, and Analytics.

Anne is presently serves in a global capacity for Information Governance, Master Data Management, Information Analytics, and Big Data. In this role she is responsible for driving client satisfaction, increasing market share, and facilitating sales and sales enablement.

With solutions from this IBM portfolio, customers have the capability to rationalize the magnitude of their data across the enterprise and external data to establish a “single view” of actionable information about their customers, accounts, products, and suppliers. Gaining control of this information is critical to initiatives in customer satisfaction, risk and compliance, new product introductions, process efficiencies, and upsell/cross-sell improvements.