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Bali Msibi

Bali Msibi

Senior Market Insights Analyst, Pepsi Co.

Bali Msibi has over 8 years’ experience in Insights and Analytics, having worked across the FMCG value chain from South Africa’s premium retailer Woolworths, to top global research agency Nielsen and then moving onto the manufacturer side of the supply chain with PepsiCo Sub-Saharan Africa. Through her breadth of experiences, Bali has gained a wealth of knowledge within market analytics and understands how information is a catalyst to drive customer-centric growth strategies.

With several academic accomplishments, Bali holds a Bachelor of Commerce degree in Economics and Statistics from the University of Cape Town; a Postgraduate Diploma (Cum Laude) in Marketing Management from the Institute of Marketing Management and is currently pursuing a Master of Management in Strategic Marketing with Wits Business School.