Grace Sikapokoo is a Market research and customer experience professional with over 10 years in the industry behind her. She started her career as a market research analyst and realized how much she enjoyed listening to customers and helping businesses to understand and improve their services to customers, she decided to focus her post graduate studies in the market research field. After completing her post graduate diploma specializing in marketing research she worked as a strategy analyst. She later formed the first Research and Customer Experience team at Old Mutual Insure, which was the foundation of the Customer centric drive that the company has today. During her time there she managed to get an MBA that focused in the development and execution of customer centric strategies, which is what she loves and is quite passionate about. She recently went back to Old Mutual Insure to assist with the Customer centric drive but when she is not doing that, she is a wife and mother of 3 lovely children under the age of 10, so you can imagine how busy she gets when she is away from the office.