Head of Marketing & Innovation Babycare, Kimberly-Clark
Lauren Crawley, Head of Marketing & Innovation Babycare at Kimberly Clark, is an experienced senior marketer within the FMCG and Beauty industry. She began her career at Procter & Gamble working across market leading brands including Olay, SK-II, Pantene and Gillette before becoming the Head of Shopper and DTC Marketing in 2014. At the beginning of 2016, she joined L'Oreal as the Marketing Director for L'Oreal Paris, then taking on Marketing Director for L'Oreal Paris and Garnier in 2017. At the beginning of this year as she made the permanent move back to Sydney she joined Kimberly Clark Australia leading the Babycare sector.
Lauren's passion for marketing lies in understanding consumers and translating this knowledge into breakthrough marketing campaigns. She is also a devoted people manager who focuses on inspiring and developing her team.