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Sarah Tarraf

Sarah Tarraf

Director, Customer Experience, Gongos

* Specialized expertise in business to consumer campaign strategy development and management involving multi-channel campaigns including phone, email, direct mail, and digital channels.
* Comprehensive background in multi-cultural marketing with a focus on Hispanic Latino and African-American markets.
* Success in designing customer relationship management and segmentation marketing programs. 
* Ability to assess market and competitor environments; adept in creating new product development and ‘go to market’ strategies. 
* Possess expertise in Boomer and Gen X markets.