Transformational Data Strategy US 2020

Harnessing the Power of Data and Analytics to Reshape Enterprise Organizations

The most innovative data programs are adding billions of dollars to the company’s bottom line at some large enterprises.

Reducing storage requirements, increasing access to data and generating valuable insights can yield huge returns. But with companies setting their sights on increasingly ambitious goals, the need for data leaders to revolutionize their strategies has never been clearer.

This exclusive report outlines how. It highlights four key stumbling blocks that can derail an organization’s data transformation. Then, it explores what business leaders can do to revolutionize their data and analytics strategies and unlock those potential returns.

With contributions from three industry experts who will speak at this year’s CDAO Fall conference in Boston MA, it outlines how data can become a driving force for decision making at all levels of a business – from customer service to operations, marketing and beyond.

What’s more, it highlights three huge opportunities for enterprises to drive ROI with data strategy over the next 3-5 years.

Contributors

• Ash Dhupar CAO, Publishers Clearing House
• Jose A Murillo, CAO, Banorte
• Larry Shiller, CDO at Rising Stars Foundation