Ok – I admit it, that title was designed to get your attention…and it did right?! Analytics is sexy! Organisations want to utilise it, data professionals want to work in it and everyone is scrambling to see who will champion it within their business. In a recent Teradata-Forbes Insights survey, 67% of respondents surveyed said that Big Data and analytics are having a significant and positive impact on their revenues, and 21% of these said that it was the most important factor in gaining a competitive advantage. So, how can businesses leverage the power of big data analytics and who should be responsible for it?
Vicky Anderson is the Content Director US/Europe for the CAO Forum. Vicky is the organiser of the inaugural CAO forum, consulting with the industry about their key challenges and trying to find exciting and innovative ways to bring people together to address those issues – the CAO Forum is launching in New York, London and San Francisco. For enquiries email: firstname.lastname@example.org