For an increasing number of businesses, providing positive and memorable customer service experiences is a top priority—particularly when it comes to CRM. Too often, CRM approaches focus on keeping costs low, meaning that quality customer service falls to the wayside.Highly personal interactions are often a big plus for customers. 

 

But while information is moving across platforms, targeted customer segments can change. Keeping up requires a technological solution that offers a simple and seamless customer service platform for agents and customers alike.

 

Take a look at a recent report from Gartner, The Eight Building Blocks of CRM: Customer Experience, where you’ll learn more about why customer experiences that aren’t limited by siloed channels lead to increased and continuous engagement from your customers