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Insights & Research

We draw on the extensive expertise of our global network of senior executives and leaders, combined with the vast industry knowledge of our own research team, to produce valuable premium content with real-world insights to help you keep up-to-date and make strategic, timely, and well-informed decisions.

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January, 23 2019

The Three Ghosts of Digital Transformation

Drawing on Dickens’ Christmas Carol we have identified three key themes for Chief Digital Officer Africa 2019; these could also be readily defined as The Good, The Bad & The Ugly of digital transforma[...] Read More

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January, 23 2019

Breaking Down into Bite-Sized Chunks: Digitisation v Digitalisation v Digital Transformation

So many definitions, so little time. As the saying goes, there persists an air of confusion or misunderstanding around business’ most over-used buzzword, digital transformation. One of the several wel[...] Read More

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January, 16 2019

Voice of the customer: Why you need it an how to start your VOC program

In this blog, we’ll discuss how to understand your Voice of Customer (VOC) feedback and why this is important. What are your customers actually telling you and how do you analyze this information to g[...] Read More

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September, 13 2018

Interview with Speaker Emad ElAzhary, Head of Big Data & Strategy, Vodafone Egypt

As a global leader in data analytics conferences Corinium is extremely pleased to be working with the Egyptian data analytics community on DataCon Egypt 2018 - which will take place in Cairo on 7 & 8 [...] Read More

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August, 29 2018

Customer Experiences Enhanced Through Digital Transformation.

“Build an app and they will come!”. This may have held sway ten years ago, but the reality is that customers are smart, more demanding and less loyal than ever before. We live in an age of mass person[...] Read More

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