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Insights & Research

We draw on the extensive expertise of our global network of senior executives and leaders, combined with the vast industry knowledge of our own research team, to produce valuable premium content with real-world insights to help you keep up-to-date and make strategic, timely, and well-informed decisions.

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July, 24 2019

3-Minutes Q&A with Gary Zalaveta

Corinium’s data analytics events are designed to provide deep value to senior leaders and decision makers who are responsible for driving the strategic growth of data analytics within their organisati[...] Read More

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June, 07 2019

Interview with Abigail Britton, Data Science Lead, Anheuser-Busch InBev

Corinium’s data analytics events are designed to provide deep value to senior leaders and decision makers who are responsible for driving the strategic growth of data analytics within their organisati[...] Read More

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May, 23 2019

Facebook Insight - Connecting your Data Science & Marketing Teams

Over it's lifetime Facebook has become possibly the biggest B2C/B2B marketing channel available to marketers. The platform is a mass generator of big customer data that holds immense potential value f[...] Read More

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April, 30 2019

Data Scientists vs. Data Engineers

Very often, there is a confusion on the difference between Data Scientists and Data Engineers. Most organizations use the terms interchangeably thus causing further confusion between the exact roles a[...] Read More

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February, 07 2019

Interview with Wesley Weidemann, Group Executive: Analytics, Life Healthcare Group

Corinium’s data analytics events are designed to provide deep value to senior leaders and decision makers who are responsible for driving the strategic growth of data analytics within their organisati[...] Read More

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January, 24 2019

Will The Real Data Scientist Please Stand Up, Please Stand Up?

As the lyrics to the multiple award winning song ‘The Real Slim Shady’ by American rapper Eminem, aka Slim Shady, echoes in my head, I feel like this could be the theme song for the Data Scientists in[...] Read More

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November, 22 2018

Is Data Science as ‘sexy’ as we think?

Like anything in this world, data science has two sides of the coin, and you cannot have the one without the other. Read More

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November, 13 2018

The Imperative for Strong Data Science Governance in a Data Driven Environment

There have been few days this year in which some aspect of client data protection has not featured in international news. Read More

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November, 01 2018

Is Your Data Analytics Strategy to Defend or Attack?

Most team sports need defenders and attackers, just as most individual sports require a time to defend and a time to attack. This principal also goes for your Data Analytics team and the Data Strategy[...] Read More

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October, 02 2015

Analytics - The Sexy Side of Data

Ok – I admit it, that title was designed to get your attention…and it did right?! Analytics is sexy! Organisations want to utilise it, data professionals want to work in it and everyone is scrambling [...] Read More

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